In the treatment of behaviour problems in cats, dogs and other companion animals, it takes time to establish cause and develop treatment plans that are suitable for the owner’s circumstances. The APBC represents a network of experienced behaviour counsellors who, on referral from a veterinary surgeon, are able to offer the time and expertise necessary to achieve these objectives.

The Association of Pet Behaviour Counsellors was founded in 1989 to promote and develop the profession of pet behaviour counselling and standardise the service provided. It aims to provide a network of specialist counsellors throughout the UK, and internationally, to whom veterinarians can confidently refer clients. In order for veterinarians to feel confident about referrals, members of the APBC have to have the highest professional standards, knowledge and expertise.

For this reason, a rigorous selection procedure is in place to assess applicants wishing to join the Association as full members, to ensure they meet the Association's stringent criteria.